Ashley Berset

Sr. Content Planner, Brand Experience, Fruit & Salty
General Mills
Ashley-Berset

Ashley is a Senior Brand Experience Content Planner at General Mills, working across iconic snack brands like Gushers, Fruit by the Foot, and Chex Mix. She brings her years of social media agency experience in-house to help brands recognize the importance of organic content strategy, audience insights, and agile social tactics in the context of larger brand goals.

Ashley also owned a restaurant for over 9 years, for which she used creative social strategies to make her small family business go viral multiple times, including landing coverage on Good Morning America, Inside Edition, and Late Night with Seth Meyers.