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Digital Summit Resource Center
Philadelphia 2023
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Sheena Hakimian
How to Build an Impactful, Data-Backed Digital Marketing Campaign
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Billy Collins
Is Generative AI Essential to Your Marketing Strategy? Applying Product Thinking to Effectively Evaluate Emerging Technologies
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Patty Radford Henderson
Program B2C Social Content Across Channels to Advance the Customer Journey and Drive More Revenue
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Kate DiLeo
Build a Revenue-Generating Rolodex: Convert More Leads Through Systematic Target Audience Refinement
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Todd Laire
Build a Lead Generation Machine That Gets Results with AI
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Jerri Helms
Unleashing the Power of Voice Search to Boost Your Brand’s Discoverability!
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Patty Radford Henderson
Content-First Omnichannel Planning
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Rand Fishkin
The Death of Marketing Attribution
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