Stranger Things Have Happened: How Collaborating with Influencers Can Help You Save the Day & Change the World

Eleven isn’t the only kid from Hawkin’s Indiana that possesses special powers. Each of the children that have graced our screens for three binge-worthy seasons of Stranger Things have something special to offer. And the same goes for your influencers. Some influencers that you work with may have the power of social while others have minds that can literally move your audience to action. But the question is: how can you harness the power of influencers to create epic, infotaining, award-worthy content? After this session, you’ll be able to:

• Define different influencer types and powers
• Develop an influencer outreach strategy that wins influencer trust
• Identify the steps for creating a stellar experience for your audience and your influencers
• Replicate stories of successful content and influencer marketing