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Session Details

eventSeptember 20
schedule11:00 am - 12:30 pm
location_on Room 2

Mastering Social Media Audits: Unlock the Power of Data-Driven Strategies

Join marketing expert Lauren Teague for this condensed yet impactful masterclass and gain the knowledge and skills necessary to conduct a powerful social media audit. Elevate your social media strategy and achieve remarkable results in just 90 minutes!

Actionable tactics you can apply after this session:

Reviewing Your Workflow, Tools and Channels

  • Strategically review Your Workflow, Tools and Channels, ensuring efficiency and effectiveness in your day-to-day operations

Analyzing Organic Content and Audiences

  • Audit and evaluate the performance of your organic social media content efforts across active social channels within the past six months
  • Leverage audience behavior and engagement metrics to inform future content strategies

Benchmarking Against Competitors

  • Benchmark your organic social media performance against similar-sized companies in your industry, identifying areas of strength and opportunities for growth to stay competitive

Track What’s Trending

  • Stay up-to-date with current social media trends, content types, and audience demographics, gaining insights into hashtag analysis, trending topics, and influential figures within your industry.

Identifying Quick Wins

  • Apply tactical quick wins that can be implemented within 30-60 days to achieve immediate impact and boost engagement, increase brand visibility, and enhance your social media presence