Tyler Farnsworth, Campfire
Decades-old institutions are being rapidly disrupted by organizations that are living on the edges—organizations that are willing to do things fundamentally differently. To succeed in this market, you must consider both your customer today and your customer of the future. What do they care about? What might they care about? Create your future by considering these questions today. This session will explore various ways you can push the limits of creativity by playing on the edges; and frankly, that’s the only safe route.