You’re More Than Metrics: Harnessing Digital Marketers’ Untapped Creative Potential

Joe Cox, The Pop-Marketer

Tired of feeling stuck between analytics and aesthetics? Struggle to communicate effectively with your creative team? This session is your lifeline. Unlock the mysteries of ad creative and learn the dialect that will let you provide useful feedback. Joe will hand you easy to implement frameworks and tools tailored for analytical thinkers, turning you into a creative dynamo who can harmonize every channel for unforgettable brand impact.