Human-Led, AI-Powered: A Panel Discussion on Designing Digital Journeys People Trust
Michael Heller, IDX
Dana Crow, IDX
Cherie Dupor, Senior Lifestyle
Krystyna Keena, Senior Lifestyle
AI is transforming how brands engage with customers, but most digital journeys are still fragmented, inconsistent, and disconnected across channels.
During this panel discussion, leaders from Senior Lifestyle and IDX walk through the customer journey as it actually happens today, from anonymous discovery to long-term loyalty. Together, they explore where AI is accelerating performance, where it is creating new challenges, and how brands can design connected experiences that feel both intelligent and human.