Data’s in the Details: Why You Need a Data Landscape Map and How to Build One
Natalie Jackson, CBIZ
How much do you really know about your data landscape? As the data privacy landscape evolves, there’s a lot more risk—and opportunity—in understanding the bigger picture of your data flow. Whether you’re setting up your marketing technologies to be responsive to legislative changes, looking for revenue opportunities, preparing your reports for the end of third-party cookies, considering the impacts of Apple’s MPP or Gmail and Yahoo!’s changes to deliverability, there’s no time like the present to build your data landscape map.