Tamsen Webster, Find The Red Thread
You know getting your big idea out into the world means having to make the case for it. You need partners, investors, and eventually, your audiences, clients and customers to see your idea as the right one for them. But even though you know it’s the right answer, how can you make them see that, too? Even more, how do you do that when time – and attention – is limited? You script the story they’ll tell themselves. In this interactive session, join change communications expert and 20-year message strategist Tamsen Webster as she shows you how to do just that.