Tamsen Webster, Find The Red Thread
As marketers, you know content is critical when it comes to driving awareness, consideration, and qualified leads, but when competition is high, how do you make sure your message is the message that not only stands out-but is built to last? How do you make sure it’s *also* flexible enough to appeal to your varied audiences? The good news is the answer lies in a content-building structure that can be easily duplicated time and time again. If you’re looking for answers to these questions, join this highly interactive workshop to learn not just the “how” of creating, but the “why,” as well. As we work together through a content-building workbook, you’ll learn a step-by-step process for finding and using the building blocks of content that rocks for *your *company or brand.