Content Fuel Framework: How to Generate Unlimited Content

Melanie Deziel, StoryFuel

Lesson One: Choosing a Content Focus
We’ll open by talking about the challenge of content idea generation and share the importance of a content idea generation framework. We’ll cover 10 different focuses: the lenses or approaches we can use to tell stories and create content. This will build the first half of our framework. After plenty of examples, we’ll try our hand at using this part of the framework.

Lesson Two: Choosing a Content Format
In this section, we’ll cover 10+ different content formats: the various ways you can bring your content to life. These formats are the second half of our content idea generation framework. We’ll review plenty of examples and then try our hand at determining formats for content ideas.

Lesson Three: Turning One Content Idea into Many
This section is where the real magic happens. We’ll examine how combining the 10 formats with the 10 focuses from the previous sections will give you 100 possible ways to tell any story, and we’ll discuss a tool called a content multiplier, which allows you to turn one idea into several others. This is what allows the framework to help you generate not just 100 content ideas, but 200, 300, 500 ideas, or more!