Deliver Human-Centered, AI-Powered Personalization to Drive Conversions & Meaningful Connections
Dr. Kyle Allison, The Doctor of Digital Strategy
In this session, you will discover how your digital personalization efforts can optimize AI technology through effective humanistic connection and experience rule setting. Focusing on the intersection of consumer behavior theory & practical technology application, the true bridge of art and science in digital marketing is the heart of this session.
You will be given tried and true experimentation tactics and insights to help elevate the acquisition, retention and conversion of your digital customers.