15 Quotes from Kent Lewis to Inspire Your LinkedIn Sales Strategy
July 31, 2024
Kent Lewis from pdxMindShare joined us for Digital Summit Detroit with his session How to use LinkedIn to Build an Outbound Sales Pipeline, below are a few key quotes to inspire and actionable takeaways that you can immediately implement to gain more clients using LinkedIn.
“If you’re selling to other businesses, you need to be on LinkedIn, period.”
“Get over 500 connections to look credible; below that, you look kind of weak.”
“Use LinkedIn groups to find and engage with your target audience; lurking in groups can provide valuable insights.”
“Personalization is key—mentioning competitors and specific details shows you’re not relying on automation.”
“Engage with your network by congratulating them on work anniversaries and promotions.”
“Reach out to potential clients with personalized messages.”
“Use a mix of manual and automated approaches to scale your outreach.”
“Follow up consistently but respectfully to stay on top of mind.”
“Track the performance of your outreach campaigns.”
“Continuously test and refine your messages for better results.”
“Automate repetitive tasks like profile viewing, following, and liking posts.”
“When on industry webinars, connect with participants in real time to expand your network.”
“Congratulating people on a work anniversary or promotion builds rapport over time.”
“Keep your initial messages short and clear to increase response rates.”
[On staying top of mind] “For 10 years, I’ve been posting the same content on LinkedIn and Twitter every hour from 8 to 4, Monday through Friday.”
Check out Kent’s full session from Digital Summit Detroit 2023!
Sourced from Digital Summit speaker Kent Lewis of pdxMindShare, Detriot 2023
Notice: This content was drafted by AI and finalized by staff writer Danielle Blanchette.