SEO Fortune Telling: Evaluate Historical Organic Search Performance and Forecast Future Opportunities

You’re following SEO best practices and incorporating them into your digital strategy. Great! What’s Next? Take your SEO efforts to the next level by learning how to set realistic goals, create data visualizations and understand methods for predicting organic search performance. These valuable tools will help you to be more accountable and execute on your digital strategy more effectively. After this session, you’ll be able to:

• Conduct valuable goal setting with the right KPIs for your content
• Create basic data visualizations to share with stakeholders
• Effectively estimate future organic search performance