Bridging Silos Between SEO, UX, and Content for Big Marketing Wins

Brilliant marketing results aren’t created in a vacuum. Rebekah will share practical ways to unite SEO, content, and UX with an effective framework your team can use to deliver radically relevant digital experiences when and where it matters most. After this session, you’ll be able to:

• Leverage keyword data to unite your UX, SEO, and content efforts
• Avoid classic marketing mistakes that stem from fractured strategies and disconnected teams
• Holistically optimize your digital presence across the web with practical, real-world approaches