Must-Have Automated Email Campaigns for Every Organization

Every email marketing plan needs automated campaigns to drive solid results and ROI. From welcome campaigns to milestone and value-based emails, organizations have a variety of automated email campaign options to leverage.

Let’s explore must-have automated email campaigns designed to convert subscribers to customers to evangelists. From the difficulty level to how to score them, you'll walk away with ways to improve your existing automated campaigns, along with new campaigns to develop for your organization.

After this session, you'll be able:

• Apply tactics to improve existing automated email campaigns
• Develop new automated email campaigns to build for your subscribers
• Determine what analytics/metrics to use for automated email campaigns