The Future of Digital Marketing: AI, Analytics and Automation

The one thing that stays the same in digital marketing is…nothing stays the same. Digital Marketers are at a crossroads, the likes of which we’ve never seen. New software, ever-changing demographics, and other technologies are coming at a breakneck pace and all of these changes will have a significant impact on brands within the next few years. At the end of this session, you’ll be able to:

• Integrate AI into your campaigns without losing the human element
• Reduce Ad spend while increasing engagement
• Create better-performing content while increasing productivity