Data Visualization for the Modern Marketer

These days, strategic marketing decisions must be based on solid data. While services like Google Analytics make data collection a breeze, communicating the insights in your data can be a pretty painful process. Stop spending hours starting blankly at spreadsheets and start learning how to effectively present your data, visually. After this session, you’ll be able to:

• Clean, organize, and find the message in your data
• Design an effective visualization that’s tailored to your audience’s needs
• Identify and avoid common data visualization mistakes